Buy it, forget it...

Must be hard for Google to remember all the different products they have developed, let alone the companies and products they have purchased.

Seems that one purchase has gone nowhere, and as a one reporter says, it's a shame because if they had not bought it, by now it would be out of beta - instead of languishing in alpha.

...it’s almost a year already and Measure Map is nowhere near what I’ve expected it to be. ...hasn’t been any update on the tool nor have they opened up the service to more bloggers. The only apparent change ...is with the server migration of the site.