Saturday, April 28, 2007

GoogleBombs No Longer Work?

The geniuses at the Big G have supposedly solved the minor (but very public) problem of GoogleBombs, where "people attempt to cause someone else's site to rank for an obscure or meaningless query" - like "talentless hack".

Duh, it's not hard. If 100% of links using the exact same obscure phrase in the link text, link to a page, and that page is on a very popular topic - ignore it!

Friday, April 27, 2007

Massive G data centre for North Carolina

Lenoir in North Carolina is the location of a proposed $US600 million data centre.

Caldwell County was chosen after state and local leaders promised more than $US100 million in tax breaks over 30 years.

Thursday, April 26, 2007

Did this un-answered question kill Google Answers?

How did tina fey get her scar?

Straight-forward question, but un-answered at GA, despite there being a website devoted to this precise subject.

This site comes in at #3 at Google for the most obvious search query:
tina fey scar

500 researchers failed to pass on this site to the customer, and a few weeks later GA was shut down!

Wednesday, April 25, 2007

Poisoned AdWords Links

If one instance has been spotted, there could be many instances. Basically, just because it is a sponsored link in Google, it doesn't mean you should trust it in any way. In fact, based in this, you should probably avoid clicking on these ads altogether, unless you are totally confident you have a bullet-proof PC, or until Google addresses this problem:
if you ran a Google search for "BetterBusinessBureau" from April 10 through [today], you'd have stood a one in three chance of seeing a top sponsored link with green link text that read www.bbb.org - just like the real search result. If you clicked that sponsored link, you'd even end up at the regular BBB site as per normal.

But before you got to the bbb.org site, you'd invisibly pass through a malicious site that would try to exploit an Internet Explorer browser hole...

You'd have had no idea that you passed through the poisoned site on your way to the BBB - or that if your PC lacked a critical security patch, the site would have surreptitiously downloaded malware onto your computer meant to steal banking credentials. [Infostealer.Bancos]

Tuesday, April 24, 2007

Paid Links: Please Inform Google

If ever there was an admission of algorithm failure it is this, Matt Cutts is asking folk to report sites that provide "paid links" (not any different to what Yahoo Directory provides....):
"Google may provide a special form for paid link reports at some point, but in the mean time, here’s a couple of ways that anyone can use to report paid link"
Ultimately there is no way of "knowing" that a link is paid for, and attempts by Google to try and guess where this is the case could easily fail. It looks like the main flaw in Google's "link voting" basis is starting to become an irritation - Google is unable to judge if a report is fair or deliberately false - Google could never automatically detect paid links unless they were promoted using specific keywords from that site.

If a link to my site appeared on Google's home page, you might assume that it was paid for, but no algorithm could prove it.

Monday, April 23, 2007

Bye Bye to Froogle the brand

The bosses at GOOG probably had their doubts about this from the start, using a "joke" name. Frugal literally means cheapskate (bad move), and sites that try to pass themselves off as Google tend to be named something "oogle".

But on the other hand, is it just a way of generating some publicity via a name change?

It is now called Google Product Search. How long before Google integrates these verticals properly? If I search for "ipod" why can't I have Froogle results mixed in with general search results? Or at least an option to go there...

Google using AJAX in China

Google has launched a Chinese Directory that uses AJAX at http://daohang.google.cn/.

You can move content around by clicking on arrows.

Discussion on it at WMW

Friday, April 20, 2007

Google Phone - Real?


Is the photo real or photoshopped? If it is real, it means it is totally touchscreen, which might be cool for lots of functions (scrolling thru a list of contacts), but for menus I prefer a wee joystick, and for typing letters and numbers, gimme real keys any day of the week!

A venture capitalist says the phone is real, and Google definitely have the staff and cash to make it reality....

Monday, April 16, 2007

New New Orleans Images Are Up

Google have kinda apologised, saying:
Several months later, in September 2006, the storm imagery was replaced with pre-Katrina aerial photography of much higher resolution as part of a regular series of global data enhancements. We continued to make available the Katrina imagery, and associated overlays such as damage assessments and Red Cross shelters, on a dedicated site (earth.google.com/katrina.html). Our goal throughout has been to produce a global earth database of the best quality...

Saturday, April 14, 2007

Google Spends $3.1 Billion on DoubleClick

Microsoft were hoping to buy it, but Google has more verve. Google gets more value out of it, because it gives AdSense access to a huge number of sites, and because Performics is part of the deal, Google is now an affiliate marketer.

Thursday, April 12, 2007

Most Asked Questions

If you ever wondered what other folk asked Google, or like me figured there might be answers in the list that I would like to know....

The Most Asked Google Questions

Including:

Google Mobile:
Which phones work with Gmail for mobile browser?

and

“The exact date when we celebrate our birthday has moved around over the years, depending on when people feel like having cake.”

Google buys into Maxthon Browser

The browser itself has had 80 million downloads, but seeing as it offers nothing more than the latest versions of IE & Firefox, it could run out of steam soon, unless it offers some unique new enhancements...

Google have purchased a minority share in the company for approx $1 million, seemingly to enable it to become the default search engine, instead of Baidu or Yahoo. Most of the Maxthon users are in China.

They probably did some math like 50 million future users are worth spending 2 cents each on to be their default browser...

Free 411

In the USA, phone users "pay an average of $1.28 a pop for assistance over a regular phone and a whopping $1.57 for each such call via a cell phone." Which is of course ridiculous in this era of information being freely available online. Now Google has stepped in with a free 411 service, which will surely piss off a few phone companies, and maybe, ultimately, cause phone bills to go up to cover the loss of this revenue stream..

To try this service, just dial 1-800-GOOG-411 (1-800-466-4411) from any phone.

More here

Monday, April 09, 2007

Real-Time Space Images

Google is a partner in a new space telescope - this might mean that the public could get access to real-time images of the night skies.

Sunday, April 08, 2007

Former GA Researchers

David Sarokin seems to be putting in a lot of PR effort, now with an excellent article at FreePint explaining his theories on the demise of Google Answers.

Meanwhile other researchers have formed an "alumni" group, which also lists various individual researcher endeavours.

It'd be marvellous to see them join forces to create a similar service, but unfortunately I figure that few of these geniuses are entrepreneurial enough to get it up and running, or have the cash to do it well. There is a HUGE opening for someone with cash and PR skills and tech savvy to create a Son of Google Answers - all the excellent staff are in place already...

Friday, April 06, 2007

AdWords - Two Major Changes

1) Ads along the top of the page now have a yellow background (instead of blue)
2) Searchers need to click on the title of those ads along the top (instead of anywhere inside of the box)

I think the change of color will boost CTR for a while, until people get used to them. And the need to click on the ad title will save advertisers paying for a few accidental clicks.

Thursday, April 05, 2007

Mobile phones should be free!

Google CEO, Eric Schmidt, has been promoting a cool idea: get a free mobile phone if you are willing to watch Google's advertisements. As an extention of those free internet services that went broke a few years ago, Google thinks it can provide a service with physical costs and overheads for free, funded by advertising. Sure, the search engine has physical costs and overheads, but relative to the income they are cheap. Mobile phones and phone calls are not cheap, and it would take a lot of ads to pay for them.

Furthermore, unlike TV that already has a captive (couch-bound) semi-comatose audience, phone users will just do something else while the ad plays.

DUMB IDEA GOOGLE CEO!

Blog Search now #1

25% of all blog searches are now done at Google, who have replaced Technorati as the leading blog search service. Seemingly this is simply due to Google placing a link to their blog search from their home page, because just 3 months ago it was responsible for just 0.001%!

Labels:

Wednesday, April 04, 2007

New Orleans - Old Pics

Google has yet to explain why Google Earth is only showing pre-Katrina images, but their reasoning could be that the older pics have a higher resolution, and older resolution photos are better than more recent, lower-res pics.

If Google can go another week without responding, it might just get forgotten about...

Sex blogs demoted

"Nice" sex blogs, (ie full of good, intelligent, educational content), that used to rank at #1, have been demoted to #50, and not so nice sex sites have taken their place.

It must be very hard creating an algorithm that gets it right universally....

Monday, April 02, 2007

Another April Fool - Google Buys OCLC

Not created by Google - they'd never joke about buying a company! Read it here

No Title in AdWords Ad


I have no idea how this is possible, but there is an ad (see above) that does not have a title, and is therefore not clickable

This Years April Fools

Google has "GMail Paper" - a new service for getting hard copies of your emails. Google will post them to you for free, subsidised by ads printed on the back of each page.

Given how Google are trying every possible outlet for their ads, this one doesn't seem so hard to believe.

The other joke is TiSP - a broadband connection via your toilet!

Quality Score column in AdWords

This is a new development that some accounts have now been upgraded to - a column that shows the Quality Score of each keyword you are bidding on. If says either 'great', 'OK' or 'poor". Seems a bit redundant - 'poor' keywords are the ones with ridiculous minimum bids attached them, & 'great' or 'OK' will show if you bid above 5 or 10 cents.

Sunday, April 01, 2007

Adwords showing actual search volume (rare but real)




As yet another wee test, some AdWords Keyword Tool users can see actual numbers alongside search terms, rather than just a green bar.

Images next to AdSense ads

According to Google's new policy, if you place images alongside your AdSense ads, and in Google's opinion they are tricking people into clicking on the ad - because they think they are part & parcel of the same thing - you will have to remove them.

An example they provide: